Wednesday, July 15, 2009
What is Zrii?
Zrii can be a big factor in creating better health. But where does Zrii get this power? From the perfect marriage of natural resources, the wisdom of ancient Ayurveda, and the knowledge of state-of-the-art Western medical science. Here are seven of its benefits:
Amalaki, the great rejuvenator. Central to Zrii is a small fruit that grows at the base of the pristine Himalayas in northern India. Its nutritional profile truly places it in a class of its own—which means it can be an extraordinary source for you to find rejuvenation, vitality, and energy.
A formulation that takes nutrition to the next level. Mixed only with fruit juices, amalaki would be a top nutritional drink. But that wasn’t enough to ensure that you received the highest level of nutrition possible, so we created a synergistic blend of herbs and fruits to completely unlock the potency of amalaki.
Preservative-free. Zrii uses the world’s purest whole-food source of amalaki, all grown at the foot of the Himalayas, surrounded by the cleanest air and water on the planet—which means no harmful artificial chemicals or contaminants.
Wildcrafted in the Himalayas. Our amalaki is wildcrafted, a harvesting technique where the fruit is taken from trees as it is naturally found in nature, hand-picked according to ancient techniques.
Endorsed by the Chopra Center. Zrii is proudly endorsed by the Chopra Center for Wellbeing, founded by world-famous Dr. Deepak Chopra and neurologist Dr. David Simon—the first third-party provider the Chopra Center has ever endorsed.
A vibrant taste. In Ayurvedic practice, the ability of a food or drink to “enliven the tongue” is a hallmark of its healing capabilities. And as those who’ve tried it will tell you, Zrii most assuredly enlivens the tongue.
The wisdom of Ayurveda. The formulation for Zrii is built on 5,000 years of Ayurvedic wisdom, which calls for multiple ingredients working together synergistically to maximize nutritional potency.
Ingredients:
Amalaki
Amalaki is the keystone of Zrii’s formulation because it is the botanical for cellular rejuvenation. But we are not the first to see its benefits. For centuries, this small fruit, which grows in the fertile soil at the base of the Himalayas, has often been considered the most effective source for, among other things, promoting cellular rejuvenation, enhancing immune function, and increasing vitality.More recently, many of these miraculous benefits have been explained, as scientists and nutritionists around the world have documented its properties and unique makeup. However, we still use only the purest, whole-food source of Amalaki found anywhere in the world, grown where it originated, fed by the cleanest air and water on the planet. Furthermore, the fruit is wildcrafted, a harvesting technique where the Amalaki is taken from trees as they are found in nature, hand-picked according to ancient techniques.
Ginger
For more than 2,500 years, Ginger has been used to treat ailments and please the palate. Today the edible portion of the perennial plant is used worldwide in a variety of ways. In France they use it to flavor a liqueur and the United Kingdom produces a ginger flavored wine. In the Middle East, ginger powder is used as a spice for coffee and in the West, we use Ginger to satisfy our sweet tooth in gingerbread, ginger ale, ginger snaps—even ginger candy.Generally Ginger is used to improve digestion, absorption and assimilation. In addition, Ginger has been used frequently for dyspepsia and colic, to ease pain from arthritis, has blood thinning and cholesterol lowering properties that can help treat heart disease, and can be an effective treatment for nausea. Gingerols have shown evidence of aiding the movement of the gastrointestinal tract and have antibacterial, sedative, antipyretic, and analgesic properties.
Schizandra
Schizandra is a famous tonic historically consumed by Chinese royalty and by Daoist masters. Schizandra is renowned as a beauty tonic and is considered to be a youth preserving herb. It is also said to be a powerful tonic to the brain and is believed in China to improve memory. For the body, it is known to improve overall strength. Schizandra may also help mental function and memory. It is used in many tonic formulations as an astringent, while in traditional Chinese medicine is used to resist infections, increase skin health, and combat insomnia, coughing, and thirst. Modern Chinese research suggests that Schizandra has a protective effect and may help people with chronic illness.
Tulsi
Tulsi, also spelled Tulasi and referred to as Holy Basil, is an aromatic plant and, beyond its many culinary purposes, has particular spiritual relevance as well. Some Hindus consider a household incomplete without a Tulsi plant and still others provide structural spaces within the home especially for their Tulsi. In other spiritual practices, Tulsi is used to make necklaces.Medicinally, Tulsi has been known to enhance digestion and intestinal health. The plant’s extracts are also used in remedies for colds, headaches, stomach ailments, inflammation, heart disease, and malaria. Recent studies suggest that Tulsi may be effective as a painkiller and may help reduce glucose and cholesterol levels. It also has antioxidant properties.
Jujube
Jujube is a small tree or shrub with thorny branches, green, shiny leaves and edible fruit that, when mature, resembles a date (which led to the nickname Chinese Date). Jujube fruit has been cultivated for over 4,000 years and can grow in a wide range of temperatures—although hot summers are required to successfully produce fruit.Jujube is known to calm nerves. By grounding the fruit to a powder, small amounts can be used to promptly reduce the effects of stress and purify the blood. In addition, the compound called Ziziphin found in Jujube leaves can suppress the sweet taste in humans and Jujube fruit helps soothe the throat.
Haritaki
All seven types of Haritaki fruit have their own unique look, flavor and benefits as well as anthraquinone-like (laxative) chemicals, tannins and astringents. Haritaki fruit is part of triphala, the three-fruit formula in Ayurveda. It is generally administered in triphala form rather than by itself to draw upon its tonic effects. Haritaki has been shown to nourish tissues, particularly the heart, liver, and kidney. It is used to treat diseases of the eye (both internally and externally). In addition, Haritaki, by blocking the ability to utilize sugars, may help to eliminate bacteria and have cholesterol-lowering qualities.
Turmeric
Native to tropical South Asia, Turmeric—often misspelled as Tumeric—thrives in temperatures between 20 and 30 degree Celsius with plenty of rain. After a process of boiling and then drying Turmeric in hot ovens, rhizomes are extracted from it, ground into a powder and used as a spice and dye. Curcumin, its active ingredient, has a peppery flavor and smells similar to mustard. Turmeric is used in many food products and can usually be found in curry powders.Turmeric has demonstrated ability to compliment circulation and digestion. In India, it is used as an antiseptic to treat burns and cuts and Ayurvedic doctors value Turmeric for its fluoride. The United States National Institutes of Health is conducting four clinical trials to determine if curcumin is an effective treatment for pancreatic cancer, Alzheimer’s and colorectal cancer. Curcumin has been used for thousands of years as a safe anti-inflammatory and may be an effective treatment for psoriasis. Finally, Turmeric has demonstrated some ability to help slow down the spread of some cancers. These studies are being conducted at the National Institutes of Health.
Ancient Wisdom Meets Modern Science
Where did Zrii come from? From a powerful fusion of the past and present.For centuries, Ayurveda has identified amalaki as a potent source for better body, mind, and spirit. In fact, it has all but been worshipped over millennia, and still has a holiday dedicated to it. The other ingredients also have long been considered sources for improved health and wellness.But for the wellbeing of you and your loved ones, a long history is not enough to prove its worthiness. That’s why Zrii backs up this deep tradition with the latest science.For example, many contemporary scientific and nutritional studies have shown that amalaki deserves its 5,000-year-old great reputation. There is a substantial amount of research showing that amalaki has an incredible nutritive range, full of phytonutrients with potential only now being discovered, and that it does indeed have potential to improve health and wellbeing.Ancient wisdom and modern science also came together in our formulation team. This group was made up of award-winning Western doctors, world-renown Ayurvedic physicians and scholars, as well as PhDs in chemistry and modern nutrition.
Nutritional Information of Zrii
Zrii offers you many potential health benefits. Why? It’s no surprise once you look at the incredible nutritional profile of amalaki, the keystone ingredient in Zrii. This small fruit contains a huge number of nutrients that can contribute to improved health and wellness. Here is a sample:
Phytonutrients, amino acids, trace minerals, anti-oxidants, polyphenols, tannins, bioflavonoids–substances well-documented for their ability to promote cellular rejuvenation and overall vitality.
Ellagic and gallic acid, and emblicanin–polyphenols that may help to reduce cellular oxidative stress, destroy free radicals, and support the detoxification of the body.
Rutin, quercetin superoxide dismutase–substances that can contribute to amalaki’s anti-oxidant, anti-inflammatory, and youth-promoting qualities.
Ascorbagins–“mighty molecules” that are shown to create a protective bond around their own rich source of Vitamin C molecules, making them more bio-available than synthetic varieties.
And to think that the amalaki is only one of the seven active ingredients in Zrii. The other six enhance the effectiveness of amalaki, and also contain incredible nutritive qualities themselves. For example, Jujube is high in vitamin C, while ginger is a good source for magnesium and other trace minerals.
Dr. J. J. Levine
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